About Cathy Alessandra

Cathy Alessandra is a wife, a mother of three, the founder of the Today's Innovative Woman, and the creator of What's Up For Kids, LLC. What's Up For Kids was founded in 1995 based on the need of finding information about local events and activities - all in one place. As a parent, Cathy will help you find the resources you need in an easy to use format within What's Up For Kids. As a business woman, Cathy will help you with all your marketing needs. Cathy was awarded the 2011 Top 50 Momprenuer of the Year award by Babble.com and has been featured on cbs.com and KFWB - Los Angeles as well as being named a finalist in the 2011 Ali Brown Platinum Excellence Awards. Find out more about Cathy at http://www.CathyAlessandra.com

16th Annual What’s Up For Kids Expo

Join us for the 2013 events in your area!

Kids expo sliderFrom Academics to Sports and Beach to Science, We have Day and Resident Camps for you to explore…ALL UNDER ONE ROOF! PLUS, our What’s Up For Kids Expo features continuous entertainment, hands-on activity and craft area, the Cutest Kid Cover Contest – and SO MUCH MORE!!

 

Our 16th Annual What’s Up For Kids Expo will be held on Saturday, April 27th at the Torrance Cultural Arts Center! We have dozens of exhibitors with all kinds of programs for you and your family! Plus continuous entertainment and family fun all day long!  Click here for all the details of our Torrance event!

Stay tuned for more details and family friendly businesses participating – including our entertainment schedule!

Are you interested in becoming an exhibitor? Click here!

Get Your What’s Up For Kids Club Card

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ECHOage your child’s birthday party!

How do we teach children about giving and empathy throughout the year?
Every November and December, we participate in food and toy drives and tell
our kids how important it is to care for others, but do we actually do
anything about it at other times of the year? What if you could turn the
biggest, most special day of the year (in their eyes) into a giving
experience for your child? We’re talking about their birthday and we aren’t
talking about turning their party into a charitable event that forgets to
celebrate the birthday boy or girl at the same time. The perfect balance of
giving and receiving is what you’ll find when you ECHOage your child’s
birthday party! [Read more...]

Back to Sports

We encourage our kids to play sports and get out on the field, but there is all of the expensive equipment you bought again this season!  Is it just my kid or does some item mysteriously disappear into a teammate’s bag at every practice and game?  Lucky for us, the Name Bubbles Sports Pack will solve the gear gone missing dilemma for good!

With 78 durable and waterproof labels, every sport and activity is covered!  From their water bottle to their soccer cleats, you can easily apply the dishwasher and laundry safe, press-and-stick Name Bubbles labels to everything they use for every sport they play.  Beyond saving the valuable equipment from being lost, you’ll also save those 5 minutes at every practice that you spend searching through the scattered array of equipment left on the bench!

Get more information on their site – www.namebubbles.com!

Foundations of Healthy Living Among Children

‘Ana-Tommy and Friends, Making Anatomy Fun!’ takes a new and fresh approach to childhood anatomical education. Told through a series of lovable characters, (body organs), with human-like features, Echeverria’s book is captivating and engaging children around the country.

“As I researched health care I noticed a lack of educational materials geared towards teaching children the functions of human anatomy in a fun way,” says Echeverria, who now writes on a full time basis. [Read more...]

Adventures of the Tornado Kid

Adventures of the Tornado Kid is a beautiful and compelling story about two young kids born into two families with very different values. A devastating tornado is the catalyst for the children’s journey to discovering five of the most powerful values in the world: Responsibility, Compassion, Integrity, Peace, and Love. These global values are applicable and universally acceptable in every society, religion, cast, community, and for any age or race. Every day, every single one of us is guided by our values and beliefs.

Adventures of the Tornado Kid teaches kids not just what these Five Values are, but how to live them every day. In addition, kids will learn how to improve the quality of their lives by applying these Five Success Principals: Passion, Vision, Perseverance, Courage, and Discipline. This story explores the vital roles these values play in helping us to raise strong, energetic, and determined individuals – individuals who are capable of controlling their emotions and achieving success in all facets of life including, education, career, and relationships. Learning the Five Global Values can help shape lives and achieve success. This book will inspire kids to connect with one another, connect families together, give teachers good material to share with their students, and provide hope for communities wanting to help families in need.

BONUS! The book comes with a Free Parent Guide designed to help kids put into action the values learned throughout the book. Using the Parent Guide along with the book will deepen the reader’s ability to absorb the timeless values within Adventures of the Tornado Kid and will show the reader how to develop and harness positive attitude, sharing, contentment, humility and honesty.

To find out more about Adventures of Tornado Kid, click here!

Essential Newborn Items for New Parents

baby laying downBringing your newborn home from the hospital for the first time can be both a very exciting, joyful time for new parents, but also a very daunting experience.

Making sure you have all the essentials ready can give you peace of mind both before baby arrives, and after you bring your bundle of joy home for the first time.

Bedding: You’ll want to make sure you have a crib or bassinet with fitted sheets, a good quality mattress, fleece or cotton blankets and a few swaddling blankets.

Changing: For this you’ll need diapers, baby wipes, waste bags and baby powder.

Clothing: Your newborn will go through plenty of clothes so you’ll need to ensure you have multiples of: one piece suits, pants, shirts, pajamas, socks or booties, hats and jackets.

Feeding: Depending on whether you intend to breastfeed, formula feed or a combination of both, you’ll need some or all of the following items: bottles, sterilizer, formula, bottle brushes, breast pump, breast milk bags, baby bibs, towels and feeding pillow.

Bath Time: Keeping your baby clean and hygienic is extremely important so you’ll want to have all of these: a bath tub, towels, washers, baby soap, baby shampoo and baby moisturizer.

Transport: If you intend to drive your baby home from hospital, you’ll need a baby car seat or infant capsule that’s safe for newborns. You’ll also need a stroller or a baby carrier or sling if you intend on walking long distances with them.

Toys: In the first few days your baby won’t require too much stimulation, but as the weeks go by they’ll want to investigate the bright colors and textures of some interesting toys. So make sure you have a few rattles or teething rings they can look at.

Other Important Items: pacifiers, thermometer, nail clippers and a first aid kit.

Hopefully the list above can serve as a guide or a checklist for new parents and help make the transition from hospital to home a little less anxious and a lot more pleasant.

Guest Writer – Tanya Allsop

Tanya Allsop is a mother of 2 and lead reviewer and editor at www.BabyReviewsOnline.com where she frequently reviews the latest baby products on the market and offers advice for parents on buying baby essentials.

7 Ways to Make Your Birthday Kid Feel Special

There are things we can do to make our kids feel special on a daily basis, but when it is their birthday, the dayBirthday Girl they graced your life with their presence, it requires a little more finesse. Depending on the age of your child, you can choose how you want to make them feel like royalty on their day. Do one idea, do them all! But try to do something that will set them apart from everyone else.

Read more on how to make your birthday kid feel special

Vote Today for the Cutest Kid

Congratulations to our 5 finalists in the 2012 FALL Cutest Kid Cover Photo Contest!

 

More About The Cutest Kid Cover Photo Contest

How To Raise Kids With The “X-Factor”

Television, Computers, Video Games, Mobiles – these are the entertainment sources for kids today. Gone are the days when kids used to play hide and seek outside. Today’s kids are gizmo freaks and updated about the latest technologies.

Read more about How to Raise Kids